Examples of what you should do on your website:
Tell visitors what you do and how you can help them. If they come to your site and have no idea what services you provide, they’re going to go to the next site in their Google search. Be clear and concise. And in order for visitors to find you, your web developer must have search engine optimization (SEO) including header tags (H1) in place. Otherwsie, your prospects will never find you or read about you.