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Selling Medicare Supplements is NOT like selling Under 65 Healthcare

1/9/2019

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There are so many misconceptions about selling Medicare Supplements. Let's get rid of the myths and straight to the facts.
Medicare Supplements
No certification
Very little service work
Numerous carriers
Sold any time of year
Carrier incentives and trips
Steady supply of potential clients
​Under 65 Healthcare
Annual certification required
Client service work
Limited carriers
Only sold during open enrollment
Few incentives
Limited pool of potential clients
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Are you ready to add Medicare Supplements to your portfolio and earn residual income without all the headaches?
By Carolyn Portanova
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20 Marketing Tips for 2019

1/3/2019

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It's a new year, and with that comes new opportunities. Creating a solid marketing plan and sticking to it will not only grow your business, but will give you structure and organization. Running your own business and working on commission has its risks and rewards, but with planning and utilizing all of the tools and resources available to you, you're guaranteed to succeed.
You can't continue to grow if you continue to do what you've always done.
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Which of the following marketing tips have you already implemented this year? Which do you need to do?
  • Cleaned up dead prospects from your database
  • Built a Google My Business page
  • Created a quarterly or monthly email newsletter for your clients
  • Asked for referrals AND Google reviews
  • Built/Updated your website - old websites don't reflect well on you or your business - if you need help, get in touch with us
  • Taken advantage of our Leads programs
  • Checked in on your existing clients
  • Partnered with a local real estate agent for new clients
  • Offered a seminar at your local shared work space, church or community center
  • Added a NEW product/carrier to your portfolio
  • Taken advantage of our in-house marketing resources
  • Built your Facebook business page and scheduled out content
  • Organized yourself, bookmarked pages, updated your computer/ software/apps
  • Downloaded our Resource for Rates app (App Store or Google Play)
  • Created a referral program
  • Asked for client feedback and implemented changes for the new year
  • Networked online
  • Set new goals for yourself
  • Picked up the phone and dedicated a certain amount of time for prospecting each day - use our Customer Engagement Models
  • Thrown out the paper apps and submitted electronic applications
By Carolyn Portanova
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    Author

    Carolyn Portanova is the Director of Marketing at The Brokerage Resource and has been with the firm since 2012. 

    She oversees all marketing and communications for the organization and works closely with the firm's independent agents and advisors to help them promote their own brands.

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